BoldLine Media, referred to here as BoldLine, we, or us, respects your privacy. This policy explains what information we collect through this website, how we use it, and the choices you have. If you have questions, email us at theboldlinemedia@gmail.com.
Information we collect
- Information you give us. When you fill out our contact form, the "find your fit" questionnaire, or the free Lead-Leak Check, we collect what you submit, typically your name, business name, email address, phone number, your website address, and any message or details you choose to share. When you book a call, that scheduling is handled by Calendly and any details you enter there are governed by Calendly's own privacy policy.
- Information collected automatically. Like most websites, our hosting provider records basic technical data such as IP address, browser type, and pages visited, for security and reliability. We also use a few analytics and advertising tools, listed in the next section.
- Which ad or link brought you here. If you arrive by clicking one of our ads or a tagged link, the link itself says which one. We keep that in your browser for the rest of your visit, and if you send us a form it goes along with it, so we can tell which ads actually bring people in.
Analytics and advertising tools
- Google Analytics runs on every page. It counts visits and shows us which pages people look at, how they found us, and roughly what area they're in. It also tells us when someone sends a form. It uses cookies.
- Microsoft Clarity runs on every page. It records how visitors use a page, such as clicks, scrolling and mouse movement, and lets us play a visit back to see where a page is confusing. It uses cookies.
- Meta Pixel runs on our Get Started page only. It tells Meta, the company behind Facebook and Instagram, that someone visited that page, and whether they sent a form or booked a call. That's how we see which of our ads work, and Meta may use it to show our ads to people more likely to be interested. Meta can connect the visit to a Facebook or Instagram account you're signed in to. We don't send Meta your name, email address or phone number.
- Google Ads conversion tracking runs on our Get Started page only. When someone who clicked one of our Google ads books a call or sends a form, it tells Google Ads, so we can measure which ads are worth paying for. We don't send Google your name, email address or phone number.
Meta and Google use what their tools collect under their own privacy policies. See "Your choices" below for how to turn this off.
How we use your information
- To respond to your inquiry, answer questions, and follow up about working together.
- To understand which package or approach might fit your business, based on what you tell us.
- To operate, secure, and improve this website.
- To see which of our ads and pages bring in enquiries, and to improve them.
We do not sell your personal information. The Meta and Google tools described above do send those companies information about your visit, as explained in that section.
Text messages
If you give us your mobile number, we may send you text messages about your request, such as confirming a call we've booked or following up on something you asked for. Message frequency varies. Message and data rates may apply. You can reply STOP at any time to stop receiving texts, or HELP for help.
We do not share your mobile number or your consent to receive text messages with any third party for their marketing, and we never sell it.
How we share information
We share information only with the service providers that help us run the site and respond to you, including:
- Netlify for website hosting and form submission handling.
- Supabase for secure storage of business data.
- Calendly for call scheduling.
- Quo for business phone calls and text messages.
- Email providers to deliver and respond to messages.
- Google for Google Analytics, Google Ads conversion tracking, and PageSpeed Insights, which loads and measures the website you ask us to check in the free Lead-Leak Check.
- Microsoft for Clarity.
- Meta for the Meta Pixel on our Get Started page.
- Anthropic, whose AI helps us review the website you ask us to check in the free Lead-Leak Check.
Most of these process information on our behalf. Meta and Google also use what their tools collect under their own policies, as described above. We may also disclose information if required by law.
A note on advertising accounts
For clients, the Google and Meta advertising accounts we manage are owned and paid for directly by the client. We only hold manager-level access to run them; we never own or control a client's ad account or billing.
Cookies
This site uses cookies from Google Analytics and Microsoft Clarity on every page, and from Meta and Google Ads on our Get Started page, for the purposes described above. The Calendly booking window may set its own cookies too. You can block or delete cookies in your browser settings, and the site still works without them.
Data retention
We keep the information you submit for as long as needed to respond to you and maintain our business records, then delete it when it's no longer needed.
Your choices
You can ask us to access, correct, or delete the personal information you've shared with us. Just email theboldlinemedia@gmail.com and we'll take care of it.
To limit the analytics and advertising tools:
- Any of them: block or clear cookies in your browser settings, or browse in a private window.
- Google Analytics: install Google's opt-out browser add-on.
- Google ads: change what Google uses to personalize ads in My Ad Center.
- Meta: in Facebook or Instagram, go to Accounts Center, then Ad preferences, where you can control how activity from other businesses like ours is used. Meta explains how.
Security
We use reputable providers and reasonable measures to protect your information. No method of transmission or storage is 100% secure, but we work to keep your data safe.
Children's privacy
This website is intended for businesses and is not directed to children under 18. We do not knowingly collect information from children.
Changes to this policy
We may update this policy from time to time. When we do, we'll change the "last updated" date above.
Contact
Questions about this policy or your information? Email theboldlinemedia@gmail.com.
This policy is provided as a general, good-faith summary of our practices and is not legal advice. Consider having a professional review it for your specific situation.